PowerVote: a tool to help mobilise young people with regard to sensitive issues
For the past few years, the multinational company Groupama has used the electronic voting system to raise awareness among young students of early driving instruction and road safety. An initiative that is spreading among secondary schools and to which Groupama has dedicated the PowerVote voting keypads the company acquired four years ago.
In the country and in the city, adolescents can practice driving in a safe, secure environment thanks to each of two prevention programmes: “10 for Young Driving” and “10 for Rural Driving”; these programmes allow young people to familiarise themselves with the automobile environment and are both promoted by Groupama, in cooperation with Renault Ltd. and Total.
The goal of the “10 for Young Driving” programme is to raise awareness among young people of the major risks met with out on the road, to teach them the basic rules of driving, and to teach young students the proper attitude to adopt when they find themselves behind the wheel. The goal of the second programme, “10 for Rural Driving”, is to teach young people how to operate farming vehicles in complete safety.
A dynamic and adapted educational tool
The teaching method used for the two programmes was developed by Groupama and is updated on a regular basis. According to the Director of Prevention at Groupama, the use of electronic voting keypads during these programmes “lends life to the courses’ theoretical instruction: the students answer a multiple-choice questionnaire while practicing driving at the agricultural and/or general educational establishments”.
The classrooms are equipped with a slide show and informative videos on the various subjects of discussion: the Highway Code, legal information and insurance, as well as the various risks posed by alcohol, drugs and speeding.
The PowerVote voting keypads are used to evaluate the level of knowledge of the students participating in these programmes. Placed before a video screen and with the help of their remote controls, the young people have between 20 and 25 seconds to answer the questions and thereby determine their level of understanding concerning the various subjects touched upon during the programmes.
As opposed to other group types that use these electronic devices for their training, young learners very naturally operate the PowerVote voting keypads to evaluate their degree of knowledge acquisition. Groupama’s Director of Prevention explains that “habituated as they are to using game consoles and other electronic devices, teenagers readily accept this voting system”. In his opinion, this electronic system, compared to other methods, proves “more didactic and less daunting” for the students.
The advantages of the PowerVote system
Likewise, the Director of Prevention admits that one of the main advantages of the system developed by PowerVote resides in the fact that, following suitable instruction, this tool is very easy to use.
For nearly five years, Groupama has made use of interactive voting keypads to develop its young driver programmes in both urban and rural settings. The company first discovered the PowerVote tools via “an Internet search, with the help of our computing colleagues in charge of developing a management tool for the two prevention programmes,” recalls the director of Prevention. The company owns the voting keypads it uses.
About Groupama
Groupama was created by France’s mutual agricultural insurance system at the end of the 19th century. For over a century, the company’s main goal was proximity and member service as its principal line of activity. Groupama has a large distribution network and insures not only vehicles, but also property and individuals; in addition, the company is active in the banking and finance sectors.
At the international level, the company has subsidiaries in the main markets of Western Europe, Central Europe and Asia. In 2007, Groupama recorded a turnover of €14,900,000.
Tags : Groupama, insurance, interactive voting system, student response system, Training
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